Despite the world’s largest retail chain discontinuing Alaskan seafood when the state dropped out of its sustainability certification program one year ago, now Walmart is expanding it’s Alaska caught seafood items.
Starting this week, freezer displays at Wal-Mart superstores in Alaska and Washington will launch a new line up of 14 Alaska seafood items.
Wal-Mart already carries Alaska halibut and sockeye salmon. Added to that is Alaska cod loins and fillets, coho, keta and king salmon, rockfish, sole, and Alaska king and snow crab.
Also debuting this week: The Alaskan, from Trident Seafoods, featuring grilled salmon, pollock fillets, whitefish burgers and more.
John Forrest Ales is Wal-Mart’s Director of Corporate Communications.
Ales: “We’re particularly excited about our expanded assortment which is highlighted by our exclusive line of the Alaskan by Trident Seafoods. These items are new 100% Alaska seafoods exclusive products for us. They’re all caught in those great Alaska waters and processed locally either in the state or in the Pacific Northwest.”
He said the new partnership with Trident is Wal-Mart’s ‘US Manufacturing Initiative in action.
Ales: “In 2013 we committed to American renewal by announcing that we intend to help boost job creation here in the US along with manufacturing and we’re going to do that by buying an additional $250 billion in products that support American jobs by 2023.”
Wal-Mart operates 11,202 stores in 27 countries.